OK, I confess, the main point of this post is to do this:
Technorati claim token: DH9XYWTK8WWE
If you know what that means, you'll understand - if not just assume its some really cool web thing - that's my best guess.
I did think it highly amusing, though, that the major UK insurance company who were the subject of the customer blindness post down there managed to excel themselves again just this morning. They also insure my wife's car and apparently because we told them we'd moved house but didn't explicitly give them permission to change the premium accordingly they've just ceased her cover. After 5 years as a customer. I kid you not. Not only that, but none of the departments in the call-centre seem to know who can undo the action.
Anyway, enough on that - Moving Tribes is not going to become a consumer rights forum anytime soon. Instead, next post I'm going to talk about the biggest blind-spot any direct marketing operation can have and how it can lead to 95% of your customer communications actively turning off your customers.
